San Francisco Corporate Tradeshow Video Production
Get more mileage out of your next corporate tradeshow by immortalizing it with a professional video. Fortune 100 companies such as Verizon and PayPal trust Evolve Media with their tradeshow video productions. Contact us today for pricing and more information.
We at Evolve Media promote the idea that the best way to draw crowds and present your products or services to an interested audience at trade shows is via video presentations and live video elements. For starters, since these events imply high participation from your direct and indirect competitors, without a little help you risk not being noticed.However, add a bit of environmental motion graphics or a self-playing video in the right place and your trade show booth will automatically become the center of attention.
More companies understand the importance of media
Due to our line of work, we constantly send our staff members to trade shows and similar events and get an idea about how companies and marketing departments feel about this topic. The good news is that in the past few years, more and more businesses have jumped on the bandwagon and understood just how much a well-designed video can do for them. In fact, at this point, we estimated that approximately 40% of the participants at trade shows will employ a video format to draw attention to their booth.
…but, there’s always a ‘but’!
However, sadly we also noticed that the vast majority of these media products were dull and had very little or nothing to say. To put it simply, while some of them created the impression that the producers didn’t have any strategy in mind, others didn’t say anything relevant or associated with the product, service or the company itself.
One of the questions we hear almost every day regarding this topic is whether they can just play a video about the history of the company. Due to the nature of the event – a trade show is the place where you witness the ultimate battle for drawing public attention – a clip focused on corporate history is simply unsuited. First off, these videos last between 5 to 8 minutes and nobody will have time to pay attention. Secondly, at this type of events you only have a few seconds at your disposal to grab the attention of the potential customers passing by your booth.
What can Evolve Media do for you?
Even though we suggested that traditional media tools are a bad choice in general for trade shows, that doesn’t mean we don’t have a solution to reverse the situation. The trade show videos we managed so far, including clips for Verizon and PayPal stand proof of that.
To be more precise, Evolve Media corporate trade show video production services can help you outshine your competition because:
- We say your targeted message in the title
Evolve Media staff members are employees who are passionate about their work and who like to be up to date with the latest in the field. This is why our company has top of the line equipment and professional staff, both of which guarantee an expert touch on your corporate trade show video.